Marketing and CRM tools

Marketing and CRM tools


The effectiveness of any business depends on the smart use of marketing tools. As a powerful marketing tool, Customer Relationship Management, also know as, CRM has been widely used in the whole world. It enables to increase sales, attract new Customers and keep current Customers, make profitable deals, carry out high-quality service and many other processes.

CRM is widely used in hotel industry. It allows to manage customer relationship in all stages of company lifecycle by identifying Customer needs, preferences and wishes.

In hotel industry CRM is effectively used in the following business processes:

  • Collecting guests’ data: personal data, preferences, relations, working data and information on family members
  • Customer segmentation and grouping by different criteria, such as gender, age, socio-demographic and many other criteria
  • Sales of hotel services for B2B company employees
  • Implementing  marketing events for target audience
  • Sending SMS and Email notifications
  • Managing calls through IP PBX, Call center telephone station
  • Individual congratulation of happy birthdays and holidays (buyer’s name is written in the message text)
  • Reminding about breakfast, lunch and dinner
  • Printing thank you letters
  • Informing about various promotions
  • Implementing loyalty programs
  • Implementing family loyalty cards and strategies
  • Analyzing Customer acquisition sources
  • Implementing strategies for attracting new customers by Customer’s recommendation

Price list



per month

PC: 1

Users: 1

Database: 3GB

Trainings: 4 hours per month

Email Support

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per month

PC: 2, 3

Users: 2, 3

Database: 6GB

Trainings: 4 hours per month

Email Support

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per month

PC: 4, 5

Users: 4, 5

Database: 10GB

Trainings: 4 hours per month

Email Support

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We need

to talk

PC: > 5

Users: > 5

Database: > 10GB

Trainings: > 4 hours per month

Email Support

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10 reasons why you need our services


  1. Flexible cost -  pay monthly.
  2. Maximum adaptivity – software is very adjustable, so it can fit your business the best.

  3. All features by the same price – no matter which sections you are using pay the same cost.

  4. High security level – software has 4 level security to guaranty your safeness.

  5. Fee free server– you are not required to pay for server and its support, we will do that for you.

  6. Free trainings–  our customers will get free training hours every month.

  7. Multilanguage approach – Software is in available in Armenian, but it is also available in other languages as well

  8. Data export/Import opportunity- Software has variety of tools to import/export information

  9. Free updates – You will receive all new versions every month for free

  10. Free support – You can address us all your problems by e-mail and receive a quick response.